Political discourse enunciates and pragmatically realizes itself through various manifestations. Of interest is to consider the polyphonies present in the act of saying, the intertextualities to which it refers, and those other aspects linked to argumentation in general and to persuasion and manipulation, as well as the interaction situations that arise. They occur in verbal and non-verbal communication, linked to conversational practices in the production process of enunciative activity so that the meaning of the utterance present in said discourses can be verified.This contribution and the methodology to be applied responds to research on political discourse in parliamentary and pre-campaign contexts and Spanish electoral campaigns, in this case, focused on the European elections of June 2024 and the discourses produced by political and media actors, for example, declarations, debates, press conferences, electoral propaganda posters, etc., linked to this process. To do this, and from the perspective of semiotic and discourse theory, the aim is to identify in these discourses the polyphonic aspects between enunciation, utterance, speaker, and enunciators also determine the conditions of production of political discourse and, finally, check the reflection and treatment of said campaign in the leading Spanish digital media. To achieve these objectives, among other categories, it is of interest to analyze the actantial functions and their modalities, the functions of language, illocutionary action, and perlocutionary intention, as well as the argumentative rhetoric already mentioned, and the practices derived from communication in interaction