has undergone dramatic transitions in recent years, especially with the rise of computer-enhanced media such as the internet and Twitter. Traditionally, in literature, the form and content represented a balanced whole (Kitto, 2008), where both elements contributed to the communication of the overall message of the literary work. However, modern media have disrupted this once-balanced relationship, with electronically enhanced form often taking precedence. An example of this shift is seen in the experimental 2012 tweet short story "Black Box" by Jennifer Egan, which delivered one sentence of the story every two minutes, effectively controlling the reading and thinking time of readers. Egan’s innovations were so substantial that they affected all three functions of literature (affective, imitative, and expressive; Wellek-Warren, 1948), changed the original genre of the short story, and created a new one: the tweet short story. Research has confirmed the evolution of traditional literary genres as well as the emergence of new, justifiable, and legitimate genres.The aim of the study presented here is to discuss the semiotic messages of these new technology-enhanced genres and their effects on the spectator’s perception of the artwork. The authors will analyze how the form (Twitter, PowerPoint presentations, or interactive environments of hypernovels) affects the process of semiotic encoding and decoding of the literary text and its meanings.