Semiotically this research approaches the modern cartographic discourse, based on significance and value (global geographical, cartographic system). This stimulates an accounting and analysis of the specific genre models; televised climate maps, digital monitoring maps, guiding web maps, engineering design maps, military strategy maps... etc. In general, cartographies represent a pictorial act of cognitive symmetries of objects and subjects, indicating composition of complex mental visions. It is associated with multiplicity and diversity of sign positions within the cartographic systemic structure. The cognition elements are available in sign representation and discourse perspective.Those maps include the formative signs facts, presenting a cognitive version of realistic geography in coherence with an accurate world description as advanced by modern photographic technologies. There we need to recognize the elements represented as independent functional signs, and those limited to the synthetic, compact or expansionist coding function. It is true to question structured elements which are ordinary signs, and whose are indicative or symbol signs, which are created digital knowledge and imbued with specificity of science, and even with the charging of beauty and feelings.The study approaches how semiotic operates a coding rules system that interact with cognition. This entails ideas and themes specific to semiotic contextualization, where cartographic discourse calls for not only the idea but a series of technical incentives, that insist on linking a particular idea to a particular situation, within the cartographic semiosis production where sign positions referred between sign and subject, sign and reference, due to functional configurations and semiotic purposes.